Pleon's Butters in career rethink

Fraser Butters has left Pleon after just six months in the role of European business development director.

The former Spreckley Partners MD and Burson-Marsteller UK tech practice head said he hoped to be able to confirm a new position within weeks.

Pleon has now scrapped his role. Agency UK CEO Geoff Beattie said: ‘Country managers will now work with practice heads to develop new business.'

Butters said: ‘My position at Pleon was a learning curve, for both the consultancy and myself. As the role developed, it became clear that, ultimately, Pleon needed someone who would be happy in a purely sales role.

‘On reflection that's not for me, and I missed being a client-facing PR consultant,' he added.

Butters has also previ­ously worked at Harvard PR. Immediately prior to Pleon, he briefly ran his own agency, Pervasive PR.

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