The charity has welcomed the current review of EU regulations on experiments on animals, and will launch a campaign to keep the topic in the news.
Head of comms Allison Tuffrey Jones said the organisation aimed to establish the day as an annual globally recognised animal welfare date. She said the date would be an ideal opportunity for the charity to launch its Europe and US-wide drive to stamp out the use of primates for experiments.
‘We have lined up support from a number of celebrities, including Twiggy, Stella McCartney and Uri Geller,' said Tuffrey Jones. ‘Using primates in research is not a 21st-century approach to science and we will be releasing our report on alternative ways of conducting research that don't use animals.'