Oxford Brookes brief for SPA Way

Oxford Brookes University has enlisted The SPA Way to promote the benefits of its specialist research projects.

The SPA Way plans to use a media relations campaign to raise the profile of the university and show how its research is benefiting industry and the wider community.

‘We will be taking academic material and making it accessible to show that research is done not just for research sake, but for the benefit of the community,' said The SPA Way account director Melanie Brookes.

The campaign will feature case studies from university departments, such as The Oxford Institute for Sustainable Development, and will target the national press.

Oxford Brookes' director of communications is Susannah Baker.

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