The agency’s brief is to raise the profile of the organisation in the banking and financial services sector.
Most of Detica’s £101.5m revenue last year came from national security, with a 50 per cent fee rise of these contracts reflecting government spending to reduce terrorist threats.
Detica, which floated on the stock market in April, also uses its systems to identify false insurance claims, mobile-phone fraud and ‘sleeper’ fraud in retail banking.
Text 100 MD Nick Giles said the agency will target banking and financial journalists as well as mainstream business media. Portfolio Communications previously held the account.
The account is led by Giles and senior account manager Nick Miles. They report to Natasha Rice, head of PR at Detica.