Tidy debuts with client Jo Cameron

Former Apprentice loudmouth Jo Cameron is using Leicestershire-based start-up Tidy PR.

The agency, which launched this week – is led by entrepreneur Sylvia Tidy-Harris and ex-BMI Baby MD David Byron. The duo met Cameron via Tidy-Harris’s firm The Speakers Agency.

Byron said: ‘Jo has many characteristics including her hair and outspoken personality.’ Tidy will also be promoting her business acumen, he added.

The agency is aiming to focus on crisis, literary and travel PR.

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