BT Group’s Ben Verwaayen and BG Group’s Frank Chapman also charted well. Neither were in our inaugural chart, which covered Jan-April (PRWeek, 19 May).
The figures in the chart will determine November’s PRCA/Romeike Business Communicator of the Year.
‘Last month, results propelled a number of FTSE CEOs toward the top of the rankings,’ said Romeike senior consultant Paul Miller. ‘But what really caught the eye were the additional messages.’
BT shares surged in mid-May on the back of strong Q4 results and a statement of intent in the broadband arena from Verwaayen.
At the other end of the scale, the meagre £18m profits of DIY chain B&Q made it a tough month for owner Kingfisher’s Gerry Murphy.
Last month, he faced flak for director bonuses; this month, poor weather is said to have hampered the company’s profits.
Unilever’s Patrick Cescau was second from bottom, following news on the proposed sale of Bird’s Eye.
Vodafone’s Arun Sarin remained in the ‘high-reach, low-score’ section. In May, the chief executive was unable to offset news of reductions in roaming tariffs and an underwhelmed response to the group’s share buyback scheme.