His responsibilities include internal comms and overseeing an eight-strong marketing team.
Malpass has most recently run his own agency, ICS, and was retained by The Primary Group. ‘Primary has grown rapidly from 20 people eight years ago to 900 employees,’ said Malpass.
He became director of corporate affairs at brewer Bass in 1997. It was acquired by Interbrew in 2000, which became Inbev in 2005. He left to found ICS last April.