A recent away-day saw the ten-strong team heading to London's Islington Amateur Boxing club. Why? 'To beat the shit out of each other,' according to press officer Karen Triggs.
After a couple of rounds with deputy chief press officer Trish O'Donnell, senior PRO Pete Lewis was heard to wheeze through his gumshield: 'Anyone who thinks we're just a bunch of lentil-eating cardigan wearers had better watch out.'
Keen to promote the therapeutic power of squaring up to colleagues, Triggs has even negotiated a discount with the gym's owner, Enzo Giordano.
Any PRWeek reader who'd like to get a colleague (or client?) into the ring should bring this issue to the class, any Tuesday, Thursday or Saturday in June.