Ellis, who has worked with tech agencies in Cambridge since 1989, is tasked with identifying new business and liaising with EML's existing clients, which include £2bn FTSE 200 company Cambridge Silicon Radio. He reports to MD Richard Parker.
'Cambridge is a hotbed. There is great potential for growing business in Silicon Fen,' said EML director David Marsden, who added that Ellis will target start-ups as well as established firms.
Other clients of the 15-strong agency include Verimatrix, which supplies content security for the internet protocol TV sector; Californian group National Semiconductor; national telecoms and IP telephony provider Uniworld; and antenna supplier Antenova.