90Ten, which won a competitive pitch, will 'lead' 12 focus groups over the next three weeks in which doctors, clinicians and nurses will be asked what they like and dislike about QRGs. The documents currently appear in a variety of guises, from pamphlets to posters.
90Ten is recruiting for each focus group, the first of which will convene this week at NICE's HQ in central London. It wants at least eight people at each session.
NICE associate director of comms Lucy Betterton said: 'The number of publications that we will produce over the coming years is only going to increase. We want to be sure that we are presenting our guidance in a way that best meets the needs of our stakeholders.'
90Ten director Paul Tanner said: 'It is important for NICE to seek the views of those responsible for using the guidance in their everyday work, as well as those who create it.'