Wheeler is 'roving' director for Firefly

Ex-GCI Europe chairman Adrian Wheeler has joined Firefly Communications as a non-executive director.

Wheeler, who left GCI in December after 15 years, will take a 'roving role' across Firefly's business.

He will participate in 'quarterly strategic board meetings', but will not be attached to specific clients.

He is also in talks with one undisclosed City agency and one undisclosed healthcare agency about similar roles.

Firefly CEO Claire Walker and MD Mark Mellor have both worked with Wheeler in the past.

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