The local city and county councils, alongside Lancashire University, are backing 'Celebrating Cycling in our City, Coast and Countryside'. A briefing next Monday will unveil the scheme to regional and national press.
Lancaster was named one of Cycling England's 'Cycling Demonstration Towns' in October 2005. It is one of five towns to receive £500,000 a year for three years from the Department of Transport, to demonstrate the effect of investment on encouraging people to cycle.
Lancaster's aim is to double the number of people cycling by 2008.
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