F&F to launch e-commerce system for girobank

Giropay GmbH is bringing a new online payment system to the market, and has hired Fink & Fuchs Public Relations for the launch.

The Wiesbaden agency is working alongside Hamburg advertisers Flemming-Pfuhl to handle further brand build-up, targeting customers, retailers and banks.  Giropay aims to establish a new payment standard for e-commerce with the system; a joint product from the Postbank, Sparkassen-Finanzgruppe and IT service providers of the Volksbanken and Raiffeisenbanken.


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