Other launches that Ptarmigan will promote for Peugeot this year include its 407 coupe and a yet-to-be-named van.
Explaining its decision to review the account, Peugeot said it has a policy of reviewing all supplier contracts every three years.
Ptarmigan MD Gordon Forbes said his agency – which won a four-way pitch – intended to 'inject fresh ideas to further build the brand's profile'. Lawson Clarke's events division will continue to work with Peugeot.
Owner PSA Peugeot Citroën, Europe's second-largest car maker, last week issued its second profits warning in three months, following a 2.7 per cent fall in sales in western Europe last year.