News in brief

PUBLIC SECTOR The Metropolitan Police won the Press Office of the Year gong at this week’s annual Foreign Press Association awards. It was particularly commended for its work around the 7 July London bombings.

CORPORATE FTSE 100 online gambling firm Partygaming has hired former Burson-Marsteller corporate MD John Shepherd as director of corporate comms. Shepherd left B-M this summer to set up his own firm.

CONSUMER The International Pool Tour, the organisation founded by US infomercial billionaire Kevin Trudeau, has called in Pitch PR to handle UK and European comms. Pitch will promote the participation
of snooker players such as Ronnie O'Sullivan on the tour.

PUBLIC SECTOR The BBC has hired Jane Fletcher as head of comms for BBC1. The former BBC3 PRO replaces Katie Bourne, who left last year.

CONSUMER Cow Communications has replaced Freerange Communications on Thorpe Park's £150,000 consumer account after a three-way pitch (PRWeek, 4 November).

AGENCY Performance PR has hired Simon Breakell to head its sports division. Breakell was formerly a senior account manager at Consolidated Communications.

CONSUMER Phones4u has brought in Manchester-based MC2 to replace Brazen PR as its consumer agency. Brazen resigned the account after winning a contract with T-Mobile (PRWeek, 16 September).

CORPORATE The Fitness Industry Association has recruited Metropolitan Housing Partnership comms manager Paul Wellings as PR manager.

AGENCY David Pincott has wound up Pirate Communications, the agency he founded six years ago, and sold the brand to an undisclosed buyer. Pincott, now working as a freelance, said Pirate closed last week with the loss of two jobs.

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