Radiator wins UK Timberland work
November 17, 2005
by Hannah Marriott
Timberland has appointed Radiator PR to its UK consumer and trade account as it prepares to launch its latest clothing ranges.
The brief includes raising the profile of the Timberland Scholarship initiative, which awards funds of up to £80,000 for outdoor challenges deemed as pioneering and beneficial to communities.
Radiator was hired to the 12-month, six-figure account without a pitch.
Previous UK incumbent Sputnik Communications continues to provide pan-European support.
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