Hit or miss
BHF tackles poor nutrition The British Heart Foundation (BHF) Food4Thought campaign to improve kids' diet had a stellar start this week. Press releases containing the shock stat that more than one in three kids do not know potato is the main ingredient of chips resulted in blanket coverage in the nationals. Pizza-box 'teaser packs' were also sent to journalists, while celebrity mum Gabby Logan and schoolchildren delivered a 'policy pizza, topped with priorities' to 10 Downing Street.
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