The deal comes on the back of news that SSP's parent company, Compass Group, has put it up for sale.
Icas board director Emma Wright will oversee the account, reporting to SSP communications manager Susan Gray.
* Meanwhile, Storm Communications has emerged triumphant in the contest for Caffè Ritazza's consumer account (PRWeek, 7 October).
SSP hires icas and Storm before sale
SSP, the company that manages Millie’s Cookies, Upper Crust and Caffè Ritazza, has signed a worldwide contract with icas.
