2 minutes with: Raju Narisetti Editor, The Wall Street Journal Europe

The Wall Street Journal Europe is relaunching as a compact on 17 October. Why does size matter?

Size doesn't matter for its own sake, but it makes the paper more
accessible for our extremely mobile readers. It's part of our relaunch as an integrated print and online global business briefing.

Pardon?
Our readers are increasingly used to getting information both in print and online, so we're blending the two.

How does that work?
We're offering print subscribers free access to www.wsj.com for the duration of their current subscription. It will be a powerful business tool, with headlines from stock newspapers and online statistics for 25,000 companies.

How will the resize affect the editorial?
WSJE readers are the most affluent and influential in the market, and expect in-depth journalism, so the content won't be briefer. We'll have the same scoops and analysis as ever.

But there will be some changes?
As well as a fresh design, there will be new features, such as daily pages on different themes – management, health, technology. Our popular weekend lifestyle section will be a resized magazine-style colour pull-out titled Weekend Journal. It will have reader-interest columns about wine, fashion, travel and European events.

When should PROs contact you?
As far in advance as possible – we have rolling deadlines and some articles are planned weeks ahead. Mornings are quieter, so only contact us in the afternoon if you have breaking news.

How can PROs make your life easier?
Get to know our sections and really tailor your pitches. Stories must be business related with a pan-European impact. Think laterally – we are less likely to write a piece about a product or service than we are to write about a general trend, using a representative from your company as a spokesperson.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in