It is hoped Tangerine will help broaden the scope of TheCircle. The group - which operates its own venue - has about 2,000 members who are entertained regularly by events and activities including quiz nights, with some rounds based on your favourite trade mag.
'For the industry information round they use PRWeek to devise the questions so we have to read it from cover to cover,' says Tangerine PR account director Kate Gard.
The next quiz will be held in conjunction with the CIPR on 21 September at TheCircle on Barton Arcade, Manchester. Industry bibles at the ready, then.