FSCS targets MPs through Lansons

The Financial Services Compensation Scheme (FSCS), the fund of last resort for customers of collapsed lenders, has appointed Lansons Communications to its PA and PR account.

FSCS head of comms Heather Tilston said the organisation's profile has risen since its 2001 inception in line with claims against failed firms: 'We are now in the headlines more and coming to the attention of MPs more as constituents approach them with complaints. We want to explain our role more proactively to MPs, consumers, government departments and media.'

Claims related to investments have tripled in the past year to about 10,000. Lansons won the brief after a three-way pitch.

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