Outside picks up Kiss awards brief

Emap has drafted in The Outside Organisation to promote the inaugural Kiss 100 Awards.

The awards, at ExCeL in Docklands on 5 November, will coincide with the station's 20th anniversary. Emap's music awards portfolio also includes the Smash Hits Poll Winners' Party, and the Kerrang! and Q events.

'We will raise awareness of the Kiss brand throughout the media to drive ticket sales and promote the radio station as number one for urban and dance music,' said Outside publicist Vannessa Amadi.

Kiss is planning a pre-awards party, featuring the station's previous and current DJs.

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