Ashman takes up Pacha Group role

Nightclub operator Pacha Group has hired Clare Ashman, PR manager for Birmingham superclub Godskitchen, to the newly created role of PR director.

Ashman is overseeing publicity for the group's four London venues, one in Victoria and three in Kings Cross.

'We are looking at the brand identity for each club as each one is very different,' she said.

Ashman founded Alchemy PR with partner Matt Learmouth in 2002 before joining Slice PR and later Godskitchen.

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