Ex-FA PR chief joins Benchmark

Former Football Association PR man Paul Newman has resurfaced at marketing and events firm Benchmark Sport, as consultant director.

Newman wants to boost the PR and ‘personality management’ offer of Benchmark, which runs the Sport Industry Awards and manages sportsmen such as England rugby player Will Greenwood.

Newman was FA communications director until April 2003.

After leaving the FA he advised England coach Sven-Goran Eriksson’s partner Nancy Dell’Olio on PR and spent nine months as interim comms director at Cardiff City Council.

At Benchmark, which lost director Nick Propper to Ketchum last year, Newman reports to managing director Nick Keller.

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