The NewsMarket seeks Europe MD

US-based broadcast distribution service The NewsMarket is on the hunt for its first European managing director as it seeks to accelerate its growth in the region.

NewsMarket had hired Ivan Purdie for the post, but the former Teletrax executive V-P decided not to take the position – choosing another role outside the news distribution industry.

Purdie’s appointment was to coincide with the hiring of Advertising.com International founder and chairman Bruce McLaren as a London-based board member.

McLaren claimed NewsMarket’s global network of journalists makes it even more essential to clients in Europe, where firms are more interested in expanding into markets other than the US.

NewsMarket enables journalists to download free broadcast-standard video news releases from clients such as Adidas and BMW.

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