Franchetti Bond prepares PR hire

Luxury leather goods retailer Franchetti Bond is bringing in PR support in a bid to boost media coverage of its stores and products.

The handbags-to-luggage firm, which has shops in London and Guildford, also wants more coverage of ‘the people who play a key role in making the company what it is’, according to joint managing director Nick Bond.

Bond, who is seeking a PR firm that has worked with ‘branded retail businesses’, has yet to talk to any agencies.

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