Diary: Hit or Miss... Joe Pasquale's I'm A Celebrity triumph

Requests for media interviews and offers of lucrative brand tie-ins now await Joe Pasquale, the winner of the fourth series of hit ITV show I'm a Celebrity... Get Me Out of Here!. One 'TV insider' told The Sun this week that the modest comic - known for his high-pitched squeaky voice - 'has been given the chance to do pretty much whatever he wants' after winning the show, which attracted more than 12 million viewers to its Monday-evening climax.