The body is using West Sussex-based health, nutrition and parenting outfit MurrayPR to promote the combined conference and exhibition, which will be held from 14-15 April in London.
The conference is aiming to bring together top health figures, including NHS chief executive Sir Nigel Crisp, to discuss issues including hospital-acquired infections, such as MRSA.
MurrayPR, which was also used by the Patients Association to promote research unveiled last week that showed sterilisation of Britain’s endoscopes is haphazard and lacking, is aiming to both boost awareness and source sponsorship for the event.