Brooks replaces Robert Gaylord, who is retiring, having occupied the post since July 2003.
Brooks was thrust into the national spotlight last summer when General Tommy Franks, US Central Command commander-in-chief, named him spokesperson. He addressed the media from the US Central Command base in Qatar during the war.
‘I learned a lot about how the public affairs world works,’ Brooks said in reference to his time in Qatar.
‘We live in an information environment, where there is a global audience we have to give our consideration to,’ he added.
The position involves creating policies and serving as an adviser to the secretary of the army and the army chief of staff on matters such as serving the international audience in the wake of the recent presidential election. ‘The world is interested in what the US is going to do,’ Brooks said.
The US Army is currently reviewing the presentations from six marcoms teams to assume its $180m (£97m) integrated recruitment account.