Diary: Hit or Miss... Tomlinson fundraising
Terminally ill cancer sufferer Jane Tomlinson ensured her completion of the 2004 Ironman Florida Triathlon in just under 16 hours did not go unnoticed by enlisting the help of PR man Ryan Bowd as a running mate. Bowd helped to ensure the media flocked to document the challenge and a BBC documentary on Tomlinson's brave fight is scheduled to air in March. Bowd's agency Connectpoint PR will continue to offer PR support as her fundraising for cancer and children's charities promises to top £1m.
Have you registered with us yet?
Register now to enjoy more articles and free email bulletins