Ketchum lands Domino’s US job
November 12, 2004
by John N Frank
ANN ARBOR, MI: Domino’s Pizza has selected Ketchum as its agency of record in the US, with a first-year budget of around £270,000.
Ketchum is to handle the account from its Chicago and Pittsburgh offices with an initial team of around six staff, said Ketchum Midwest director J Adaire Putnam.
The pizza chain had been on the hunt for a new US agency since this summer, when its former agency, Vorhaus & Co, discontinued work with all consumer clients.
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