Six shops battle it out for Sky job

Six PR agencies look set to scrap it out for broadcaster BSkyB’s consumer PR brief.

Ketchum, Ogilvy PR Worldwide, Consolidated Communications, Hill & Knowlton, Henry’s House and Borkowski PR are understood to be on Sky’s shortlist for the work. Incumbent Cohn & Wolfe is not involved (PRWeek, 1 October).

The successful agency will promote the Sky brand, as opposed to individual channels, as Sky bids to grow subscriber numbers.

Sky delined to comment on the agencies involved.

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