K&C begins push for recycling

The Royal Borough of Kensington and Chelsea has launched a campaign to encourage its residents to ‘Love the streets you live in’.

The campaign is aimed at getting residents to remember rubbish collection days and to recycle waste.

A second phase of the campaign will target ‘hard-to-reach’ residents, such as those in mansion blocks, using leaflets, posters and newspaper ads. Recycling wardens will give advice.

Council media and communications officer Simon Hankinson said: ‘The aim is to educate people about waste management.’

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