BWEA hires Citigate PA to promote wind power

The British Wind Energy Association (BWEA) has hired Citigate Public Affairs to counter campaigners who argue that wind turbines are an eyesore on the landscape and a threat to wildlife.

BWEA, which is the country’s biggest renewable energy trade association, wants to stem the tide of the anti-windfarm lobby and stress the employment as well as the long-term environmental benefits of wind energy.

BWEA argues wind power is key to delivering the Government’s target of generating ten per cent of energy from renewable sources by 2010 and 40 per cent by 2020.

Citigate PA clinched the business after a competitive pitch against at least three other agencies.

In June, Highland Council scuppered plans to build Europe’s biggest windfarm there after it rejected planning permission to London-based Wind Energy.

Last weekend, 400 people protested against the proposed Whinash windfarm close to the M6 between the Lake District and Yorkshire Dales national parks.

The anti-windfarm lobby includes Sir Bernard Ingham, mountaineer Chris Bonnington and environmentalist David Bellamy.

BWEA has said at least 12 new wind energy installations generating a total of 325MW are being commissioned over the course of 2004, half of them in Scotland.

Citigate PA declined to comment on the account win.

l Citigate PA has promoted Warwick Smith to chairman and CEO, Simon Nayyar to MD and Tony Finn to COO. The three previously held the posts of MD, executive director and finance director.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in