Public Sector Brief: Warrington Council's postal voting campaign

WARRINGTON: Warrington Council's comms team's postal voting campaign helped achieve a submission rate of more than 40 per cent of postal ballots. A three-week campaign in the run-up to the 10 June local and European elections saw the comms team advertise on buses, billboards, posters, leaflets and council material with the strapline 'It's your vote, use it'. Warrington was part of the North West region that trialled postal voting.

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