CONSUMER PR: Start-up agency redheadPR has been retained by climate change company Future Forests to boost its lifestyle media coverage. The agency reports to head of PR Jim Peacock.
AGENCY LAUNCH: Elisabeth Lewis-Jones and Menna Rees-Steer have launched Bromsgrove-based agency Liquid Public Relations. Lewis-Jones was formerly MD of Willoughby Public Relations, from which she resigned two months ago, while Rees-Steer has spent the past six months on a career break.
MEDIA: IPC Media corporate affairs manager Chris Taylor has been promoted to head of media relations following the return of corporate comms director Julie York from maternity leave. The move has also resulted in the promotion of IPC Media in-house magazine and website editor Paul Phillips to internal comms manager.
APPOINTMENT: Video Networks has poached Nickelodeon senior PR manager Nick Southall to direct its in-house PR team for the relaunch of its HomeChoice TV package. Southall was responsible for hiring Frank PR at Nickelodeon and will manage the agency for Video Networks, which hired it to promote the relaunch last month (PRWeek, 23 April).
TRADE PR: Kraft Foods has hired Manchester-based agency MC2 in a three-way pitch, ending Countrywide Porter Novelli’s hold on the £50,000 account. MC2’s UK-wide remit is to handle all trade PR and some consumer press enquiries for the company, whose brands include Toblerone, DairyLea and Jacobs Kaffee. CPN will continue to work for the company internationally.