Halpern wins Necker island remit

Limited Edition by Virgin (LEbV) – the Sir Richard Branson-backed portfolio that includes properties in places such as luxury private retreat Necker Island in the Caribbean –has appointed Halpern to handle its UK PR.

LEbV managing director Jon Brown said PR spend on the brand had doubled and that promotional link-ups with other Halpern clients were on the cards. LEbV was previously promoted by Vickers Public Relations.

Other LEbV properties are Ulusaba Private Game Lodge in South Africa and Kasbah Tamadot, which will open in Morocco at the end of this year.

Halpern is promoting the resorts via celebrities including Liz Hurley.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in