Diary: Just give Bell a bull and he'll have a ball

Fleishman-Hillard's new UK managing director Kevin Bell has been going out of his way to please his US bosses lately.

Bell, who professes to be driven by his desire for 'nice things, pretty things, successful things' (PRWeek, 12 March), was only too happy to oblige during a recent jolly - sorry, team-building, spirit-bolstering trip - to Dallas.

According to the agency, the two-day event represented the 'first gathering of 100 Fleishman global client relationship managers... an opportunity for colleagues across the Fleishman network to share best practices and discuss client development plans for the company's top-100 global clients'.

Bell's liberal interpretation of sharing best practice with his new Dallas friends led him irresistibly to a mechanical rodeo bull at Billy Bob's Texas Honky Tonk with two London colleagues: director Julie Harris and account director Tamara Morris. Pictured here not quite taking the bull by the horns, he, er, quips to us: 'It feels good to be taking the reins in the middle of a bull market.' What is he like? What are his 'client development plans' like?

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