Executive director of corporate communications Rachel Bloom-Baglin said the US government had become ‘a key customer’. Medicare provides financial benefits to people over 65 and with certain disabilities.
Before the realignment, the PA unit oversaw government affairs, public policy, corporate external comms, brand comms, and corporate and community affairs.
Under the new structure, government affairs, public policy and managed markets have their own group headed by Marion McCourt. The other areas plus internal comms come under a new comms and external relations group.