Discovery names Ritchie top PRO

WASHINGTON: Discovery Networks International, owner of the most widely distributed cable network in the world, has appointed Susan Ritchie as V-P of communications.

Ritchie will lead a team with 19 offices across the globe including London. She was most recently V-P of government relations at AT&T and replaces Petra Buchanan, who left in August last year.

‘My role is twofold: to do corporate communications, positioning the company in the countries we serve, and to position the networks themselves, working with the trade and consumer press,’ she said.

DNI distributes ten networks, including the Discovery Channel, Discovery Channel for Kids and Animal Planet, and operates in more than 150 countries.

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