Public sector briefs

ESSEX: Essex Rivers Healthcare NHS Trust has appointed Communique to manage its PR for a three-year period with the possibility of extending the contract for two years. From 1 April, Communique will start its £50,000 brief for the Colchester-based trust to provide PR and associated services.

POLICE: The Metropolitan Police has launched a campaign to publicise the fact that drug dealers face having their assets seized as well as imprisonment. The Met wants to reinforce the message that it has new powers to seize dealers’ homes, cars and money.

NOTTINGHAM: Nottingham City Council has launched a comms programme to communicate its new traffic management scheme Turning Point. The £11.7m traffic improvement scheme is government funded and will take five years to build. The communications team is setting up a consultation programme, with publicity material to be distributed to homes as well as a media relations campaign.

BIRMINGHAM: Marketing Birmingham, the city’s destination marketing organisation, this week celebrated the success of the ‘Championing Birmingham’ initiative, which has signed up 50 of the city’s top companies to assist in the promotion of Birmingham, including Cadbury. The companies provide financial and practical assistance to Marketing Birmingham, which is described as a corporate citizenship exercise.

GOVERNMENT: Government body COI Communications has been named one of the best companies to work for in the UK. The government agency has made The Sunday Times 100 Best Companies for the second year and was one of the most improved, moving from 65 to 32 on the list.

LONDON MAYOR: The Liberal Democrat London mayoral campaign promoting MP Simon Hughes took its next step when comms officers launched viral emails to mark 100 days to go before polling day. There are a variety of different virals that are being sent out aimed at pushing politics to younger voters. The viral campaign is entitled 21 reasons to vote, and is a play on words on the title of the latest Sean Penn film, 21 Grams.

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