Insurance claim twist loses Tesco its top slot

Negative coverage about a Bristol woman who claimed on her Tesco home insurance policy for injuries she received when she fell in a Tesco store – effectively forcing it to sue itself for compensation – has lost the company its top spot in this week’s Reputation Monitor for positive coverage in the business and financial press.

Tesco now trails in fourth place with a positive rating of 73, although coverage was balanced by news that the supermarket chain has cut the cost of its home insurance policies by between 15 and 25 per cent.

Vodafone has surged to top place, chalking up a National News Index total of 130.8 points.

The mobile phone giant revealed a 4.3 million increase in customer numbers over the last quarter of 2003.

The Financial Services Authority also achieved a high NNI score of 116.8 after it announced it was clamping down on firms that fail to handle endowment mortgage complaints promptly, while the building society Northern Rock received positive coverage for its decision to lend clients with good credit up to six times their annual salary.

The fallout from Tesco left Sainsbury’s making a comeback, while Ryanair has plummeted to the bottom of the table. The low-cost airline issued a profits warning, lost a court case with a disabled passenger and announced a probable fare price rise.

Its NNI score of -223.7 made the BBC’s -42 look good but, according to table compiler Thomas Intermedia, this is partly explained by the fact that the table does not take into account political coverage.

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