180° to handle Polish spa PR

180° Public Relations in Poland, part of the Leo Burnett Group, is to handle PR for the Naleczow Health Spa.

The agency will develop a communications strategy, build brand image and handle media relations for the Spa, which offers therapeutic and preventative treatments. The Naleczow Zdroj Spa is the first fully-privatised Polish health spa, acquired by the Perrier Vittel Group which also owns the Contrxeville and Vittel spas in France and San Pellegrino in Italy.

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