His arrival in the newly created role of communications and public reporting MD also marks the departure of comms director Colin Douglas.
Douglas said he had decided to leave following a senior- level management restructure that created the five MD roles, including Peel’s.
He added that he had not applied for the communications managing director role.
A source close to Douglas said he is considering a number of PR and other options.
Peel, who joins in January when Douglas leaves, said CEO Steve Bundred had briefed him to improve relations with stakeholders, including public service users, the local bodies that are audited and central government.
‘The feeling is that the Commission could be more effective in its communications,’ said Peel.
Peel’s priority at the Commission will be to undertake a full comms review, including external support and the in-house team, which has seen a number of senior comms departures this year.