DIARY: PRO suffers from identity crisis at pitch meeting

Given the turbulence of the PR jobs market, it's unsurprising that agency HR directors may lose track of staff comings and goings.

But there's no excuse for staff getting muddled about their own roles, especially in front of their peers at tender briefings.

At a meeting for those keen to pitch for the Carbon Trust's PR work in July, a former Hill & Knowlton director now at Fleishman-Hillard let herself down somewhat.

When her turn came to ask a question of representatives from the government-backed body, she blurted out the name of H&K as her employer, despite ceasing work there six months earlier.

Realising her mistake, she apologised and stressed she was now happily ensconced at F-H, thus reducing the room - packed with PROs from over 100 separate parties - to 'hysterics', according to one delegate.

Our lady, whose blushes we spare but who will be immediately identified by friends and colleagues, fesses up when called: 'It's a fair cop.'

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