CONSUMER: Hotwire PR has been hired to handle PR for DealTime, the US-based online shopping firm. The agency will focus on promoting the site’s home appliances and computing products. Hotwire senior partner Sian Gaskell heads the account.
HEALTHCARE: Biosector 2 has hired Conor Griffin as corporate media specialist in its London office. Griffin was formerly head of UK media relations at Burson-Marsteller, which he left in July.
FINANCIAL: Penrose Financial has been appointed by the Bank of Ireland Asset Management Group to handle its PR in the UK. The group manages around £2.3bn for UK investors.
HEALTHCARE: Emmett & Smith has been hired by pharma sector recruitment firm Ruston Poole International to handle a PR campaign to raise its profile within the life-science arena, specifically among non-executive directors.
CONSUMER: Wild Card PR will this month launch a campaign to promote two events for William Reed Exhibitions. The events are the Food & Drink Expo and the Convenience Retailing Show, held at the NEC in Birmingham from 14 to 17 March next year.
HEALTHCARE: Roche Diagnostics has hired Sussex-based Pegasus PR to handle its consumer and trade PR in the UK. The agency is to promote the Accu-Check range of blood glucose meters.
TECH: Revelation Software has appointed its first external PR adviser. Strategic Public Relations has been hired to target the government, healthcare, recruitment and financial services sectors.
PUBLIC AFFAIRS: PPS Group has appointed a new director for its Birmingham office, PPS Midlands. Bob Keys joins next month from Gough Allen Stanley.
TECH: Software firm Manhattan Associates has hired Fourth Day Public Relations to handle a UK B2B PR programme. Agency directors Nikki Smith and Victoria Paton-Smith report to international marcoms manager John Bird on the remit.