BBC beating Government in battle for public trust reveals poll

LONDON - The BBC is beating the Government in the battle for credibility with the public in the wake of the David Kelly affair, according to an opinion poll published this week.

Fifty-four per cent of respondents said they trust the BBC more than the Government over claims about Iraq and weapons of mass destruction. Just 21% said they had greater faith in the Government.

The poll, commissioned by Weber Shandwick, also revealed that 51% said they trusted TV and radio news less now than they did one year ago.

More than half of respondents said they were much more likely (28%) or somewhat more likely (26%) to believe the Beeb on the issue of WMD.

In a further boost to the BBC, respondents said they trust the organisation more than other news organisations.

Of TV broadcasters, 44% trusted the BBC most, ITV News scored 24% and Sky scored just 13%.

The questions were devised by WS's research arm KRC and the poll was conducted by NOP last weekend among 1,000 respondents.

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