Public Sector Briefs

Durham: The Learning and Skills Council County Durham has hired DTW to provide it with PR support. The council is responsible for the planning and funding of post-16 learning in County Durham. A fresh PR campaign is to launch to promote debate on learning and skills, especially within the business community.

CHARITY/ETHNIC: Macmillan Cancer Relief has launched a campaign to promote a project highlighting the experiences

of those with cancer in the Chinese community. The project will be based at the NHS Walk-in Centre in Soho, London, and will provide culturally relevant information on the disease. Targets groups include asylum seekers, refugees, elderly Chinese people and non-Chinese who work within the community.

COUNCIL: Minister for Local Government and the Regions Nick Raynsford is to launch

a research report into new council constitutions at the Local Government Association’s annual conference

next month. The move

follows a survey of PROs

and journalists calling for

reform of the structures (PRWeek, 11 April 2003).

CHARITY: TV presenters Ant and Dec are fronting a sponsorship drive by charity Children with Leukaemia for its Amazing Great Children’s Party to be held on 17 July. About 100 celebrity performers are to give their time to entertain at the party for children from hospitals, homes and schools across the UK.

stockport: Stockport Council is running a transport initiative as part of its Sustainable Travel Plan, whereby council employees will be encouraged to use mopeds while on official business. A pool of electric mopeds has been made available to council employees. The move is part of the council’s Change the Way We Travel PR campaign.

HOSPITALS: St Margaret’s Hospice in Somerset, a charitable trust, has appointed head of PR agency The Simons Partnership Jonquil Simons to provide strategic PR advice. Simons, who is also a director and consulting partner at Pielle + Partners, started her first consultancy in 1983, running PR for Ian Botham’s charity walk for Leukaemia Research.

Basingstoke: North Hampshire Tourism, based in Basingstoke, is understood to be considering a search for agency support for a tourism campaign. Sources at the council confirmed initial interest in talking to agencies, but would not confirm that a full pitch would take place.

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