The London-based PRO allegedly called Corixa Communications - the PR firm for Greene King Pub Company - after his daughter's car was clamped in a car-park of one of the chain's pubs, apparently because she had not drunk in the pub.
When she found she had been clamped, our young lady entered the pub and ordered a beer. Told this was just not cricket, she is said to have called daddy to see whether he could offer a PR solution.
Corixa director Joanna Randall describes our PR man - who told her he thought the local press would be interested in a story along the lines of 'pub fines its own customers' - as 'quite determined' in his efforts to get his daughter's money back.
Amazingly, the clamping firm, apparently reluctant to incur bad press, waived the fine.