DIARY: PR managers to be let loose on business world

TV production company RDF Media has a proposition for all those shameless, self-publicising PROs out there.

The firm is on the hunt for managers from the PR sector to take part in a new Channel 4 series, working title Boss Swap, which will take managers from a range of sectors out of their offices and place them in a totally different environment for two weeks.

Each participant will be granted five temporary managerial changes to implement during the fortnight - chosen totally at their discretion.

Diary questions whether the wider business world is quite ready for PR managerial techniques, duvet days and brainstorming rooms.

Those interested in taking part in the show - due to be filmed over July and August for airing later in the year - should call Bronwyn on 020 7013 4304 or email RDF at managers@rdfmedia.com.

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